26 C
Byron Shire
March 23, 2023

North coast tourism picks up

Latest News

Nationals and Labor didn’t sign Clarence anti-mining pledge

The Clarence Catchment Alliance (CCA) have been seeking the support of all candidates running for the seat of Clarence...

Other News

Mediation fails over large Suffolk Park DA

The battle over a controversial mixed-used development proposed for the main street of Suffolk Park looks set to go to a full hearing in the Land and Environment Court with Byron Shire Council, after the court-ordered conciliation process failed.

Full Moon natural wine festival!

Full Moon Festival by Luna Wine Store welcomes 30 of Australia’s most exciting winemakers and natural wine importers to...

Dredging rivers: what are the Ballina candidates’ positions?

A recent Meet the Candidates evening in Ocean Shores saw discussion around how to manage local river systems, which have silted up over generations, and likely contributed to the high flood levels experienced in 2022.

Geoff Provest talks SSF and hosptials in Tweed

A key issue in the seat of Tweed is around the preservation of State Significant Farmland that is currently under threat from developers like those behind the 'Cudgen Connection' development proposed for the site next to the current Tweed Valley Hospital.

Scientists call for urgent groundwater management

Groundwater provides almost one-third of the nation’s water and is worth more than $34 billion to the economy, but results from a recent major review have prompted scientists to call for urgent and better appraisal of groundwater and how we manage it.

Saffin MP’s community election commitments

Sitting Member for Lismore, Janelle Saffin, has announced election commitments aimed at what she says is making local communities safer, keeping public schools open, protecting our natural environment, and removing a costly regulation from one local government area.

After a difficult year that saw many tourism businesses closing, tourism on the north coast is picking up at last.

Destination NSW statistics show overnight stays for the northern rivers up by 9.3 per cent last year compared to 2010. By comparison, visitors to the mid-north coast dropped by 4.6 per cent.

Russell Mills of Northern Rivers Tourism told local media this morning that proximity was the key to the far north coast’s success.

‘We’re fortunate in that we’re able to be reached within a couple of hours from Brisbane,’ he said.

But he added that the appeal of Byron Bay also had something to do with it.

‘Byron is very important. It’s an iconic destination not only for the region but for NSW and Australia. It does act as a drawcard for the region.’

Byron Bay chamber of commerce (Byron United) claim their Byron Naturally campaign has also helped to supercharge the local tourism market.

According to Destination NSW figures, domestic overnight visitors to Byron itself were up 18 per cent for the year ending September 2011 compared to the 2010 figures and domestic day visitors were up 11 per cent for the same period.

Figures for the year ending June 2011 show how really dire the previous winter period was.

Year ending June 2011 domestic overnight visitors were up 12 per cent, domestic overnight nights were up 39 per cent and domestic day visitors were up 43 per cent compared to the same period the previous year.

‘Byron achieved this incredible result while other tourism regions were suffering and the only significant thing in the Byron market that had changed was the introduction of the Byron Naturally campaign in May 2011,’ said Byron United president Paul Waters.

Support The Echo

Keeping the community together and the community voice loud and clear is what The Echo is about. More than ever we need your help to keep this voice alive and thriving in the community.

Like all businesses we are struggling to keep food on the table of all our local and hard working journalists, artists, sales, delivery and drudges who keep the news coming out to you both in the newspaper and online. If you can spare a few dollars a week – or maybe more – we would appreciate all the support you are able to give to keep the voice of independent, local journalism alive.


Please enter your comment!
Please enter your name here

Not a ‘bonanza for developers and land bankers’ as local councils lose planning controls?

The NSW Department of Planning and Environment were quick to respond to the article ‘A bonanza for developers and land bankers?’ published on 21 March 2023 on The Echo online ‘to correct the inaccuracies contained in your article’.

Janelle’s four year road to the 2023 vote

Yesterday was the fourth anniversary of Janelle Saffin's win in the seat of Lismore and with not a minute to celebrate, Saffin spoke to The Echo about the 2023 campaign.

Appeal to locate woman missing from Tweed Heads

Police are appealing for public assistance to locate a woman, Kara Symington, missing from Tweed Heads since Tuesday.

Election 2023: Crystal ball gazing and hot tips

In a tight election, with many predicting a hung parliament, all eyes are on Sydney seats to see if any Teals can wrest seats from Liberals – and can Labor regain an inner Sydney seat from the Greens?