I have lived on the northern rivers (Ocean Shores) for 27 years and would love to have a ‘brand’ that meant something for the area.
My suggestion is The Faraway Coast.
People often talk about getting far away from it all as in far from the madding crowd.
Older people will probably have read or heard of The Magic Faraway Tree books written by Enid Blyton – there’s more than a little magic in the air up here.
As a child/teen I remember the Manly ferries wearing the label ‘7 miles from Sydney and a thousand miles from care’ – this slogan could be adapted in many ways if they don’t have a copyright on it. The area is about as far as you can get away from Sydney and still be in NSW.