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Australia’s digital footprint expands

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Australia has moved from baby steps to giant steps in the online world with its digital footprint expanding rapidly during 2011–12.

At 30 June 2012, nearly half of Australia’s adult population (49 per cent) owned a mobile phone that connected to the internet, double the number from last year.

We are downloading more data (421,147 terabytes), a massive 52 per cent increase on last year and the vast majority of downloads (92 per cent) uses fixed broadband.

Nearly half of us (10.8 million) went online at least daily, with the typical Aussie spending 82 hours a month on the internet.

These are some of the key findings in the ACMA’s Communications report 2011–12, tabled in federal parliament yesterday.

‘Mobile and internet services are driving growth in the digital economy. Australians are increasingly connected, adopting whichever devices best meet their needs,’ said ACMA Chairman Chris Chapman.

Other report highlights include:

• Australians mostly communicate using mobile phones (48 per cent), followed by fixed-line phones (22 per cent) and email (21 per cent).

• There are 30.2 million mobile services in use across the country — four for every three people.

• The number of mobile users without a fixed-line telephone grew by 24 per cent to 3.1 million.

• Four out of 10 internet users spend more than 15 hours online a week.

An interactive chart of how we use data is available at: http://www.acma.gov.au/interforms/infographic/digital-footprint.htm

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