I was excited and about to enter the Byron Shire Council photography competition in the hope of winning a prize for one of my photos. Thought I’d just check that they only get exclusive rights if I was a winning entry, particularly because the advertisement says ‘…and the winning photos will be used to show the world who we truly are’.
So I sent an email to the council to check and I received the reply that the exclusive rights are for all photos entered. While copyright of each photo remains with the entrant, they are required to ‘authorise and license all images to Byron Shire Council for unlimited use’.
These images may also be distributed to third parties, such as The Visitor Industry Association Byron, Brunswick Heads Chamber of Commerce and Destination NSW for marketing and advertising campaigns.
This means they are getting them and using them anywhere with anyone! Even exclusive use is rare these days, so to do this is unbelievable and I think most entrants won’t actually even understand what they are giving away. This is the cheapest way to gain stock photos for nothing.
To any photographers wishing to enter thinking they might win, make sure you are happy giving your shots away for nothing.
Sonia Friedrich, Byron Bay