The Richmond Valley Council has signed a three year deal with the Norco Primex Field Day, which will take place from June 15 to 17.
The council’s general manager Vaughan Macdonald said Primex tied in perfectly with the council’s economic development plan.
‘We recognise Primex as a critical event on our calendar,’ Mr Mcdonald said.
‘Our community’s priority is growth and jobs and you achieve both through economic development.
‘One of the key ways you can boost that is through events. And that is why we support events like Primex.
‘We know it brings people who spend their money here. The same people may decide to move here, or see business opportunities here.
Mr Macdonald said the timing of Primex was perfect, in the wake of another successful Casino Beef Week.
‘Beef prices are on a real high at the moment and the entire community is reaping the rewards from that,’ he said.
He said although beef was the economic cornerstone of the region, Primex also showcased the diversity of agriculture across the Richmond Valley.
‘From sugar cane to soybeans, blueberries to poultry, the range of agricultural products is incredible and you will see many of those at Primex,’ he said.
‘In fact part of council’s display at Primex will centre on promoting some of our local produce, smaller producers who do not have their own shopfronts.’
Primex director Bruce Wright welcomed the continued support of Richmond Valley Council.
‘Ours is a strong partnership across decades,’ he said.
Norco Primex will be held at Casino from June 15-17. It is expected to attract more than 25,000 visitors, 300 exhibitors and over 1000 brands.