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January 24, 2022

Awards flow as new chief heads Bluesfest

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New Bluesfest COO Steve Romer. Photo supplied
New Bluesfest COO Steve Romer. Photo supplied

On the back of winning Best Major Festival & Event at the NSW Tourism award last week, Bluesfest have also welcomed Steve Romer into the company, who has taken the new role of chief operating officer.

Mr Romer has worked in the live music, sport and entertainment industries for 30 years.

‘It’s really exciting,’ Mr Romer said. ‘I have known [director] Peter [Noble] for many years and the staff he has here are exceptional; all the systems and the policy and procedures for the event are in place. I am a people person and I enjoy leading the culture in the workplace, and this allows Peter to step back as the chairman and frees him up to be focusing on booking.’

Mr Romer’s role as COO is to head the day-to-day operations of all three companies: Bluesfest, Bluesfest Touring and the Bluesfest landholdings, which is the 120-hectare site.

‘Peter has invested millions into the site and it’s our vision to keep the commitment, going and to continue to liaise closely with Council.’

‘I have a fond relationship with Byron. I am an old surfer, I loved coming here in my late teens… One of the things I have always done with any venue is that I work to engage and consult with the local community as well as the local business community – it’s important to get on board with the locals and pass on the benefits to the wider community!’

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