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Byron Shire
May 12, 2021

Let the elector beware

Latest News

How much do you know about koalas?

How well do you know your koala facts? Test your knowledge at the June 2 Koala Hard Quiz in Mullumbimby.

Other News

Secret footage from Manus detention centre to be screened in Lismore

A thirteen-minute award-winning documentary based on footage secretly filmed inside Australia’s former detention centre on Manus Island is to be screened in Lismore Thursday night.

War The Bloody Hell Are You?

When faced with potential conflict, why are we abandoning the strategy that’s worked in the past for one that will definitely fail?

Mandy Nolan’s Soapbox: Elvis has Left the Building

My dog died. I haven’t been able to write about it until now. It was a month ago, and he was old, but it was still unexpected, and it leaves you feeling a bit raw.

Thanks for Bob

Jo Faith, Newtown I wish to thank The Echo for printing the article by Bob Morgan, First Nations academic. This...

Entertainment in the Byron Shire for the week beginning May 12

Check out what's on going the Byron Shire and surrounding area this week

Editorial: The beef about meat

Firstly, let me declare an interest: I have been a vegetarian for 49 years, so tasty cow parts are not high on my agenda.

Terry Sharples, Tweed Heads.

Our PM and his treasurer kicked off the 2019 political year with a few fear targets of global economic storm clouds: China US trade war, negative gearing and the usual people smuggling scare.

Let’s be clear about Australian politics. There are no rules, anything goes. Politicians can basically lie their heads off and, bizarrely, the High Court found that this was an implied constitutional freedom.

‘Labor is in the pocket of its developer mates.’ (Councillor Warren Polglase)

‘The King’s Forest (Labor option) will cost taxpayers 40 million lost dollars’ (Councillor Warren Polglase).

‘People will die if the Kingscliff/Cudgen site hospital is not built.’ (Barbara Nowland) Endless options. Like Geoff Provost is a ‘puppy dog’.

Do negative political ads work? Well, as the major political parties have been doing it forever, the answer is YES! Remember the last winner: ALP ‘Medicare Scare’?

So, why do negative political ads work?  Mainly, because they are not aimed at informed voters: the little fish who under our political system must turn up to vote or get fined. They represent a whopping 20-25 per cent of the actual vote, leaving aside the 4-5 per cent ‘donkey vote’ and decide all elections.

It’s all about fear and our subconscious. You cannot afford to miss something that is not a threat to you: our ‘flight or fight’ the DNA kicks in if there is a wolf around.

In politics, the only law is the law of jungle. The caveat is ‘let the elector beware’.

 


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