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Byron Shire
May 16, 2021

The Farm sells to local investors

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The Lane family in 2015: George holding the chook, Charlie holding Matilda, Lu-Lu, Tom and Emma. Photo Jeff Dawson.

The Farm, located on Ewingsdale Road near the Byron Central Hospital, has sold for an undisclosed price, according to owners Emma and Tom Lane.

A statement from the Lanes says they sold to local business and property owners Fraser and Allyson Short, ‘who will take ownership of The Farm when the purchase settles later this year’.

The Farm is an internationally recognised agri-tourism enterprise where micro-businesses share the Lanes’ ethos ‘to grow, feed, educate and give back’. 

In 2014 AFR reported that Mr Lane, who is heir to the Oroton empire, spent about $6 million on the project.

The 80-acre property, features the Three Blue Ducks restaurant, The Garden Shed, Baylato and The Bread Social. 

The Lanes’ statement says, ‘The seed for The Farm was sown on the Lanes’ previous family farm at Federal when, watching their young children immerse themselves in growing their own food, an idea was sparked. If they could provide this opportunity for their own children – perhaps they could create a similar experience for the wider community?’

The couple say they are planning to spend time with their family on their other rural property The Range, ‘where they will continue their focus on a regenerative way of life’.

‘The Shorts are passionate about continuing the legacy that the Lanes have created’, they say.

‘It will be business as usual at The Farm with all tenants remaining on site and the Shorts rolling their sleeves up to carry on the Grow, Feed, Educate and Give back philosophy’. 

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  1. From their website. “Our intention was to build a farm for ‘the people”. I’m glad they said “was”…

    “give back philosophy”…mmm.

    Capitalism is one thing, but ask a real Northern Rivers farmer about farming and giving back to community over say a couple of decades please. In saying that, most farmers I know are not interested in blowing trumpets, especially their own!

    Regional Australia was once a place of fairdinkum, straight talking champions. Sadly the BS and ego has been harvested from Metropolis to our doorstep.

    Here for the long term….yeh..nah!

    Try buying milk, bread, a coffee & maybe an apple at that joint for under $20 and see how you go!

  2. A quick google search shows that the purchasers appear to be a publican (not local until recently perhaps ) and a developer.
    “The Farm Byron Bay has been sold to publicans Fraser Short (The Sydney Collective) and Stu Laundy (Laundy Hotels) for an eye-watering $16 million, according to a report by The Sunday Telegraph.“
    While the Lanes have made public comments in the past about saving the land from a housing development, it was never actually earmarked for housing. The land is zoned RU1, and a number of the activities that are currently operating were not permissible under the zoning. What the Lanes have done is apply to have the land rezoned (site specific) so that commercial activities are permissible. As far as I know, this has not been rubberstamped yet, but no doubt the deal was done in anticipation of this. The majority of our local Greens councillors were happy that more jobs were created. Others would question the wisdom of both this change of zoning and the extra traffic that aspects of this previously unauthorised development have brought to Byron Bay.

  3. Every time I pass this place I am surprised as to how many cars are in the car park, especially on weekends. With the current social distancing most of my friends in business barely keep their head above water with the current rules but it seems that the mighty $ changes the rules for others not in the center of town. The constabulary should do an hourly check at this place.


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