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Byron Shire
June 25, 2026

Dairy industry grasping at seaweed

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We can’t solve the lack of social housing investment, or magically make emergency accommodation appear, but we can help alleviate suffering and bring warmth and comfort to people coping in truly awful situations.

Desmond Bellamy, PETA Australia

The dairy industry, drowning under public scrutiny of its woeful animal welfare record and environmental destructiveness, is no longer clutching at straws, but instead is grasping seaweed.

Dairy Australia, the industry’s propaganda arm, is paying for advertorials about the wonders of feeding cows red algae, or Asparagopsis, in order to reduce the obscene amount of the very potent greenhouse gas methane, which is released in their belches and farts. Their no doubt conservative estimate is that this makes up 57 per cent of farm emissions.

Meat and Livestock Australia (MLA) and others are saying that ‘If 10 per cent of the livestock producers added 1.0 per cent of Asparagopsis Seaweed Meal to the daily feed intake of ruminant livestock, it is like removing 100 million cars off the road’. What that figure shows is the extent of the problem caused by this industry, which survives by tearing babies from their mothers and selling the milk excreted for them to make products that we know are terrible for the health of the human consumer.

If ten per cent of ‘livestock’ producers could easily remove greenhouse gases equivalent to 100 million cars, imagine what closing down this cruel and toxic industry could achieve!

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