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Byron Shire
September 23, 2021


Latest News

Cadwallader determined to win support for new water science team as part of Dunoon Dam campaign

Cr Cadwallader has taken advantage of a local government rule allowing councillors to reintroduce a failed motion without having to wait three months if they have the signed support of at least two other councillors.

Other News

Champion a cause

Delighted to read Dan Reade’s letter (September 1) calling for everyone to take a new cause to champion. I...

Byron Shire Councillors get behind vaccination push

Public buildings such as the Mullumbimby Civic Hall could become mass COVID-19 vaccination centres, under a proposal put forward by Byron Council last week.

Speech pathology student numbers soar at SCU

The number of domestic applications for the undergraduate speech pathology course at Southern Cross University have increased 79 per cent compared to the same time last year.

Union wants mandatory vaccination across the board

Representatives of NSW prison officers say they are demanding mandatory vaccinations be adopted across the NSW justice system, with the union saying inmates who refuse the jab should face the same public health restrictions unvaccinated members of the public do.


I write to express my concern with greedy landlords who seem to go by the sandpit mantra ‘they did...

New cases of COVID-19 below 1,000 for the first time in 25 days

In what is now a general press conference, the Premier spoke to media at 11am this morning about the pandemic and other business.

Husk’s ‘Lost Blend’ rum

Simon Haslam

This is not my bottle of Husk’s ‘Lost Blend’ rum, nor is it me (it’s a photogenic Husk employee), but I am looking forward to getting my bottle #64 of this limited release rum, after my name was picked up in an ‘online lottery’. Their excellent rum tastes better than toilet paper, but I share some similarities with Woolies panic buyers.

The ‘scarcity’ heuristic is a mental shortcut that places value on an item based on how easily it might be lost, especially to competitors – the more difficult it is to acquire an item, the more value it has. We use an item’s perceived abundance to quickly estimate its quality or utility. Whilst I sentimentally like the idea that the ‘Lost Blend’ was created in the original old shed at Husk, and the recipe lost in the flood, the ‘online lottery’ certainly piqued my interest.

‘Social proof’ is a principle of social psychology that reinforces the effect of scarcity. If a product is sold out, or inventory is low, we think it must be worth buying it because everyone else is. Also, if you’ve ‘committed’ to buying toilet paper, and you can’t have it, it makes you want the item more. Maybe you’ll buy as much as you can at a nearby supermarket, and maybe the fact that I’ve cut down my alcohol consumption made me want the bottle even more!

Regardless, I’m also looking forward to a taste-off between the Lost Blend and Husk’s 1866 blend, their first limited release.

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More Byron COVID contact locations

Northern NSW Local Health District has been notified of a number of new venues of concern associated with a confirmed case of COVID-19 from a worker on I’m a Celebrity … Get Me Out of Here! following charges for breaching public health orders.

Ring of steel called for as Byron and Tweed locked down – again

Councillors and members of parliament from across the region are calling for greater restrictions on who can come to the Northern Rivers and other vulnerable regional areas from COVID hotspots in NSW.

A matter of choice

I have chosen to receive a vaccination. Others have chosen not to. Unless we are living in some totalitarian state, that should be the end of...

Equitable allocation

In properly-scrutinised vaccination rollouts it is to be expected that vaccines are used as a device to protect the most vulnerable and otherwise to...