16 C
Byron Shire
May 29, 2022

State Govt chips in $300,000 for tourism after floods

Latest News

Primex Sustainable Farming and Primary Industries Expo new date confirmed

After being postponed due to the flooding and ongoing wet weather the 2022 Primex Sustainable Farming and Primary Industries Expo and will now go ahead on November 10–12.

Other News

Mandy Nolan’s Soapbox: Another Day in Hope Purgatory

Politics is a phenomenal experience. To work harder than you thought possible, to put yourself so absolutely in the public domain full of hope and belief. Then to ask for judgement. It’s high stakes. A kind of ethical and philosophical extreme sport.

Never again

It seems to me that the floods became a ‘never again’ moment in time for Lismore and to a...

The postal vote that never arrived

At 91, there are many things that you can no longer do, but one of the things you still can do is have your voice heard in an election – but not for at least one Byron Shire resident.

North Coast Festival of Flavour

Organisers of the North Coast Festival of Flavour on 3–5 June 2022 say it’s not to be missed, as...

Flood resilience

A big thank you to Sonia Laverty and the Mullumbimby Residents Association (MRA) for providing Monday’s meeting on flood...

Lismore flood

I walked around the Lismore CBD and whenever I came to a crossing, an oncoming car would stop gently...

New premier Gladys Berejiklian. Photo Crikey
New premier Gladys Berejiklian. Photo Crikey

The NSW Government today announced a dedicated Flood Recovery Support Program worth $300,000 to help drive visitors back to the NSW North Coast this Spring.

Premier Gladys Berejiklian and Minister for Tourism and Major Events Adam Marshall were in Lismore to make the announcement and said the NSW Government is doing everything it can to assist the North Coast tourism industry following the devastating floods in March.

“I’m very pleased to announce the NSW Government will be delivering a Flood Recovery Support Program,” Ms Berejilklian said.

“The funds will go towards a marketing campaign which will send a clear message that the North Coast is open for business.”

Mr Marshall said the NSW Government’s campaign was designed to have a significant impact on local tourism.

“The funding program will include new marketing initiatives, an extensive digital and social media program, media familiarisations as well as industry partnerships with HotelsCombined, Webjet, Stayz and National Geographic,” Mr Marshall said.

Member for Lismore Thomas George, who joined the Premier and Minister Marshall, said the Flood Recovery Support Program follows the announcement of the exclusive Barbarians Rugby match.

“With the Barbarians taking on a Classic Wallabies and National Rugby Championship select side this October, this event will provide a strong boost to the local economy and further showcase regional NSW’s number one destination,” he said.

Member for Tweed Geoff Provest, said the campaign will help grab the attention of those wanting to book a short break or longer holiday.

“Our region is back on its feet. We want to make sure that every bed in every hotel is on the bookings radar over the coming Spring period.”
The support and promotional package will run until September 2017.

Support The Echo

Keeping the community together and the community voice loud and clear is what The Echo is about. More than ever we need your help to keep this voice alive and thriving in the community.

Like all businesses we are struggling to keep food on the table of all our local and hard working journalists, artists, sales, delivery and drudges who keep the news coming out to you both in the newspaper and online. If you can spare a few dollars a week – or maybe more – we would appreciate all the support you are able to give to keep the voice of independent, local journalism alive.


  1. This $300,000 is being channelled into Tourism, not housing those who have lost their homes in the flood?

    Lismore MP Thomas George has his former Sydney apartment listed on Land & Environment Court Orders with Penal Notice – (short-term letting). He was a member of a “Team” which sought to ‘hunt down and sue’ those who questioned his “Illegal Use of Premises”. MP Geoff Provest, member of the Parliamentary Inquiry into the adequacy of legislation covering short term letting in NSW: “Short-term letting is here to stay”…repeated, repeated, repeated. And now:

    “The funding program will include new marketing initiatives, an extensive digital and social media program, media familiarisations as well as industry partnerships with HotelsCombined, Webjet, Stayz and National Geographic.”

    North Coast Residents are asking: “Is the NSW Government in partnership with Stayz and other short-term rental operators?”

  2. Well, sure sounds like this fund will be wasted on frippery.
    Any local can plainly see the north coast is far from “back on its feet”. The roads are only marginally operational, with numerous landslides and huge,dangerous pot- holes, not to mention the numerous collapsed businesses that no amount of “marketing ” will resurrect.
    We can all hope for a boof-head led recovery with Wallabies and Barbarians all fighting for our benefit.
    I suppose It is more probable than the authorities suddenly becoming effective or even pro-active in planning for these foreseeable disasters.
    There is no thought of Government supplying some of those $16 Billion that they donated to illegal irrigation of cotton , or the vast amounts that can be found for foreign interests generally ,Coal, CSG etc.,,,,But hey, what can you expect when most of your politicians and half of the population
    owes their allegiance overseas ?


Please enter your comment!
Please enter your name here

Reasons to be cheerful

After nine long years of being led by the least among us, Australia’s future feels optimistic. Thanks, Western Australia, you were instrumental in booting those numpties out! 

Regrets for treatment of Wardell CORE?

After Ballina Council's recent decision, at its Finance and Facilities Committee Meeting, to effectively evict the Wardell Community Organised Resilience Effort (CORE) from the War Memorial Hall, in mid-flood recovery, some were having second thoughts at their Ordinary Meeting yesterday.

Keep your eyes and ears open for Albert’s Lyrebird

Tweed Council is asking that you put your best bird listening ears on this June and capture the sounds of a rare bird.

Progress at Ross Lane?

The perennial question 'is Ross Lane open?' edged closer to an answer yesterday, with Ballina Council discussing a range of options to solve the flooding problem which regularly cuts off Lennox's main access to the west. Ross Lane has been closed again this week.